Hello!

I’m Sofia. I am a writer and creative artist with sharp attention to detail and an ambitious drive.

I have a diverse background in digital marketing, communications, and social media management. I’m currently working on expanding my knowledge and practice of graphic design.

I have completed my Honours BA in English Literature at the University of Guelph. I am also the recipient of the Sheridan College Art Fundamentals certificate, which focuses on core studio art skills and principles of design.

In addition to my formal education, I have an extensive self-taught creative skillset and an entrepreneurial spirit. I’m passionate about physical media, enriching cultural experiences, and learning. More of my interests include cooking, reading, crafting, learning, and enjoying nature.

I am currently located in Victoria, BC.

    • Cohesive creative branding across multiple platforms

    • Strategic campaign development, coordination and execution

    • Brand and product photography

    • Social media management & digital marketing

    • Content and thumbnail creation

    • Email newsletter creation and scheduling

    • Merchandising: directing a natural flow to product display and brand experience

    • Creative copywriting that maintains a consistent brand aesthetic and voice

    • Copy editing and review

    • Short copy: social media, e-commerce descriptions, email newsletters

    • Long copy: SEO website writing, blog entries, internal company memos

    • Media applications & platforms

      • Microsoft Office Suite, Google Drive, Monday Work Management

      • MailChimp, Hootsuite, Buffer, etc

      • CRM Technology (i.e. Pipedrive)

      • Squarespace + Wordpress

      • Meta Business Suite

      • Canva + Photo editing software

      • All major social media platforms

    • Fine attention to detail, design + layout in both creative projects and brand image

    • Thorough understanding of literary + artistic critique

    • Tactical Skills

      • Garment and accessory sewing, including original work and alterations

      • Hand-cut collage and multi-media layering

      • Linoleum printmaking

      • Sculptural clay work

      • Acrylic, gouache, conté charcoal, ink, and other mediums

Where you’ll find me:

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